Data Cleansing and Enrichment

We all know about the repercussions we can face, if the data at our display is not utilized to its maximum potential. Studies have found that globally, more than $10 million per year losses can be seen due to poor management of data. That’s the reason why not only data mining from correct sources is important but also its cleansing and enrichment have a great impact on any business.


Data collected is always found to be very raw. This is the reason why our Industry, Artificial Intelligence, and its algorithms are made to come into force to have a more and better logical conclusion to our collected data. As much as we like to collect data free from any adulteration; we also like it to be sorted out in a human understandable format which is handled by the various software’s that do the process of cleansing and enriching the data to its full potency.


Data cleansing is all about parsing the data and then profiling the data to get a more in-depth understanding of the data that you have collected. Also clubbing the data to find the missing elements and finding meaning full data sets is also a part of data cleansing.

We at CXO Level take this responsibility of doing the sanitary check & validate the details. Also, we augment the list with more new data & deleting the obsolete ones. We also specialize in using AI based software’s which takes away hours that are spent on working on huge datasets.

We not only make sure that the content is free of any error but also do data enrichment as we realize that not only marketing your product is important but also engaging the customers has its own significance. We are an Indian Database Company that ensures the best of data and database service in short period, meanwhile saving money and reducing the labour that might go behind the data management.


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We also use the latest platforms that do data analysis and have real-time analytics capabilities. Again as said earlier, we do not only want the analytics of the data but also for the cleansing and quality tools like IBM Infosphere, Paxata, Data Cleaner can be seen in use. It is also important to know which organization follows the norms and make you have more data with quality. Data cleansing and enrichment are most important pillars in the world of the corporate database provider, and other business organizations as too much of data are getting produced and also goes waste many times due to many factors of inefficient management.

This information is of a low profile, and the lead might not get converted into a potential customer. CXO Level has seen and realized the limitations that this kind of data collection or inefficient use of data could do, and so we do data enhancement as it is important to collect other profiling data which can help in targeting better audiences in a vast manner.

It can be seen that the majority of the transactions are made online, and thus keeping track of such data is also of great significance. The data for cleansing and enrichment is all about what you are replacing, and deleting the messed up data and CXO Level as an organization does just the job for you!

Suppose you have a lead and the information collected along with it are a name, personal e-mail address. This information is of a low profile, and the lead might not get converted into a potential customer. CXO Level has seen and realized the limitations that this kind of data collection or inefficient use of data could do, and so we do data enhancement as it is important to collect other profiling data which can help in targeting better audiences in a vast manner.

The data for cleansing and enrichment is all about what you are replacing, and deleting the messed up data and CXO Level as an organization does just the job for you!











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CXO Level has a team of trained individuals that work relentlessly to ensure the quality of standardization of data & information provided and adheres to the highest industry standards. This ensures that organizations can fulfil their crucial data requirements easily. At our organization, we realize the importance to convert an opportunity into a success strategy, thus having more improved sales, better marketing decisions, and get increased revenue at every step. All this is possible when we have the right data collected from the vast ocean of data, and then this data is enriched to ensure that you get the most accurate yet optimized results.

How It Works

If expanding your business is your main agenda then developing accurate target account list and managing of the corporate database is the foremost thing. Entering into a new market represents a huge investment for any organization, but an accurate database will you give you a fair share of idea regarding the competitive market. Good data is one important tool that can help entrepreneurs to make wise decisions for the expansion of the organization.